The challenge
The goal
the process
We began with a brainstorming phase to explore the differences with other sports motivation applications. We then identified our primary and secondary targets. Our approach involved using the Duolingo application and integrating a tamagotchi-type connected object to encourage a link with the user.
Following our research, we set up a user protocol to collect data on sporting activity, regularity and motivation. After analysing this data, we realised that our target group was not in favour of using a connected object, but that they were interested in the idea of having a mascot in an application.
So we created Zest, an application that aims to keep users regular and motivated by maintaining a relationship with their mascot.On this application, our mascot changes mood according to how regularly you do sport: the more you do, the happier she'll be. On the other hand, if you don't exercise regularly, he'll get more and more tired. You can also buy customised clothes if you get a glitch while you're practising. There's also a section where you can track your sessions and a section where you can connect with your friends.
Given the limited duration of our project (5 days), we opted for the Scrum methodology.
My main responsibility in this project was to design the interfaces (wireframes + mock-ups) and create the prototype for our presentation.
